IF DOGS COULD WHISTLE THEY WOULD’VE BLOWN THE WHISTLE ON “BIG DOG FOOD” A LONG TIME AGO, BUT THEY HAVE PAWS, SO WE’LL DO IT FOR THEM.

During the COVID pandemic dog ownership skyrocketed to unprecedented levels, especially among younger, first-time dog owners in search of a new kind of dog brand they could relate to and trust. That’s where we came in…

There are those that speak dog. And those that don’t.
Hi, we’re Native Pet. And dog is our native tongue.

Native Pet are experts on dog nutrition. They’re obsessed with dogs, and obsessed with their mission of radically changing an entire pet industry so dogs everywhere can live happier lives. So we developed a complete rebrand campaign called “Dog Is Our Native Tongue” that demonstrates how well they understand dogs, because “Dog” is their love language, “Dog” is their whole world, and “Dog” is all they know. They do relentless research, and invent entirely new forms of healthy nutrition to target specific ailments and dietary needs for dogs — without all the fillers, and fluff. Native Pet is always working to uncover new products that are more effective, more wholesome, and more delicious because they’re a whole different breed of dog brand. They know exactly what your dog needs, and when they need it, because they speak dog.

When your first language is “Dog.”

Our dogs have always been there for us: companions, confidants and comedians. They are our best friends and adopted children all at once, making them the center of our universe. We do everything with them, which means we will also do anything and everything for them. We buy them the newest bones and toys, we open a million browser tabs in search of the perfect dog food formula, we lovingly embrace their slobber and coat of dog hair on literally everything, and we gladly pick up their poos, because the lengths we will go to keep these lovable fur balls happy, healthy and their tails wagging is actually kind of hilarious. This is an anthem to all the pet parents out there to show the real, messy, hairy, fun, over-the-top, unbreakable bond we have with our dogs.

WE SPEAK DOG — AND DOGS SAID THEY LIKE MUSIC.

Native Pet is tuned into everything dogs need, including tunes.
so in an effort to go beyond just amazing nutrition, we created a spotify playlist to give dogs some calming stress relief. The playlist features music and sounds that help your dog relax if they struggle with anxiety while you are away and home alone. thanks to Native pet, there’s less dogs howling at doors and more happily wagging their tails.